Consumers usually prefer a memory brand over a stimulus brand.

Name: Consumers usually prefer a memory brand over a stimulus brand.
Brand: Quizplus
Rating: 4.9 (46 reviews)

Question

Quizplus · Accepted Answer

Consumers typically prefer a stimulus brand, which they are exposed to and interact with directly, over a memory brand, which they might recall from memory but have less immediate interaction with. Stimulus brands often have a stronger presence and can more effectively influence consumer preferences and decisions.

Consumers Usually Prefer a Memory Brand Over a Stimulus Brand