E-tailers are more successful if they primarily sell , rather than or .
A)search goods, experience goods; information goods
B)search goods, experience goods, credence goods
C)experience goods, credence goods, online products
D)credence goods, experience goods, search goods
E)online products, information goods, search goods

Question

Quizplus · Accepted Answer

E-tailers tend to be more successful when they sell search goods rather than experience goods or credence goods. This is because search goods are those whose qualities can be easily assessed before purchase, making them more suitable for online sales. Experience goods require firsthand experience to evaluate, and credence goods require a level of trust in the provider, both of which are harder to establish online.

E-Tailers Are More Successful If They Primarily Sell , Rather