Compared to the general environment, the industry environment has:

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The industry environment has a more direct effect on a firm's strategic competitiveness and its returns. This is because the industry environment includes factors such as competitors, suppliers, customers, and potential new entrants, which all have a direct impact on a firm's ability to compete and generate profits. It is essential for firms to understand and analyze the industry environment to develop effective strategies that can help them gain a competitive advantage and achieve their goals.

Compared to the General Environment, the Industry Environment Has