Strategic management and choices made when designing and using the strategic management process are driven by the:
A)need to attain returns
B)pursuit of competitiveness
C)actions of employees
D)firm's strategic standards

Question

Quizplus · Accepted Answer

The pursuit of competitiveness is the primary driver for making strategic management choices. The ultimate goal of strategic management is to create a sustainable competitive advantage that leads to superior performance and returns for the firm. Choices made in the strategic management process should be aligned with the goal of achieving and sustaining competitiveness. While attaining returns is important, it is not the primary driver for strategic management choices. The actions of employees and the firm's strategic standards are important considerations, but they are not the primary drivers of strategic management choices.

Strategic Management and Choices Made When Designing and Using the Strategic