The major advantage held by off-price retailers over discounters is that they provide consumers with a consistent selection of top brands at reduced prices,whereas discounters' selections are more volatile.

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Off-price retailers typically offer top brands at reduced prices but with a more volatile selection due to their reliance on overstock, end-of-season goods, and irregular items, whereas discounters often provide a more consistent selection of goods, albeit with fewer top brands.

The Major Advantage Held by Off-Price Retailers Over Discounters Is