The implied warranty of fitness for a particular purpose arises when the customer relies on the retailer to assist or make the selection of goods to serve a particular purpose,usually because the consumer is unfamiliar with the merchandise.

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The statement describes the conditions that give rise to the implied warranty of fitness for a particular purpose. When a customer relies on a retailer's expertise to select goods for a specific purpose, the law implies that the retailer represents that the goods are suitable for that purpose. If it turns out that the goods don't meet that standard, the customer may have legal recourse to get compensation from the retailer.

The Implied Warranty of Fitness for a Particular Purpose Arises