The practice of advertising a low-priced model of a shopping good to lure shoppers into a store is called a bait-and-switch pricing.

Name: The practice of advertising a low-priced model of a shopping good to lure shoppers into a store is called a bait-and-switch pricing.
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Bait-and-switch pricing is a tactic used by retailers to attract customers by advertising a low-priced item and then persuade them to buy a higher-priced one.

The Practice of Advertising a Low-Priced Model of a Shopping