_____ is the overall feeling or mood projected by a store through its aesthetic appeal to the human senses.
A) Feel
B) Ambience
C) Flavor
D) Sense
E) Decor

Question

Quizplus · Accepted Answer

Ambience refers to the overall atmosphere or feeling that a store creates through its sensory appeal, including lighting, music, scent, and visual elements such as decor and layout. It is an important factor in influencing a customer's perception of a store and can impact their behavior and purchasing decisions.

_____ Is the Overall Feeling or Mood Projected by a Store