The retailing practice of appealing to sight,sound,smell,and touch is called _____ marketing.
A) ambience
B) sensory assault
C) sensory maximization
D) total sensory
E) sensory decor

Question

Quizplus · Accepted Answer

Total sensory marketing involves engaging multiple senses such as sight, sound, smell, and touch to enhance the consumer's shopping experience.

The Retailing Practice of Appealing to Sight,sound,smell,and Touch Is Called