As he was growing up, Billy Bob's peers and family regularly expressed prejudice toward blacks, Jews, and Latinos.Billy Bob now also expresses prejudice toward members of those groups.Which theory would best explain Billy Bob's ethnic prejudice?

Question

Quizplus · Accepted Answer

Billy Bob's ethnic prejudice can be best explained by the Normative theory, which suggests that individuals adopt the prejudices of their social groups (peers and family, in this case) to fit in and be accepted by those groups. This theory emphasizes the influence of social norms and the desire to conform to those norms.

As He Was Growing Up, Billy Bob's Peers and Family