The two basic types of advertising are ____, which makes potential customers aware of products and their need for them and ____, which conveys an idea about the business that produces the product.

Question

Quizplus · Accepted Answer

The two basic types of advertising are product advertising, which promotes a specific product and its features, and institutional advertising, which aims to create a positive image and reputation for the business as a whole. option A and D are incorrect because "speciality" and "publicity" are not the widely accepted basic types of advertising.

The Two Basic Types of Advertising Are ____, Which Makes