Specials should generally be priced at lower-than-average contribution margins to ensure that they will sell.

Name: Specials should generally be priced at lower-than-average contribution margins to ensure that they will sell.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Specials can be priced at various contribution margins depending on the strategy. They don't necessarily have to be lower-than-average as they can also be used to attract customers with unique offerings or to utilize excess inventory efficiently, among other strategies.

Specials Should Generally Be Priced at Lower-Than-Average Contribution Margins to Ensure