Companies pursuing a differentiation strategy are most likely to use which pay level policy?
A)market lead
B)market average
C)market lag
D)market match

Question

Quizplus · Accepted Answer

Companies pursuing a differentiation strategy aim to offer unique products or services that are different from competitors. To attract and retain talented employees who can help them achieve this goal, companies may use a pay level policy that is above the market average or market lead. This allows them to attract and retain the best talent who can contribute to their unique offerings.

Companies Pursuing a Differentiation Strategy Are Most Likely to Use