Under penetration pricing, using final price as a basis, the product is disaggregated into major subsystems, each of which has its own target cost.

Name: Under penetration pricing, using final price as a basis, the product is disaggregated into major subsystems, each of which has its own target cost.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Under penetration pricing, the product is sold at a low price initially to gain market share. There is no disaggregation of the product into subsystems and target costs.

Under Penetration Pricing, Using Final Price as a Basis, the Product