Despite its apparent simplicity, barter is one of the least-practiced forms of countertrade today.

Question

Quizplus · Accepted Answer

Barter involves direct exchange of goods or services without involving money. However, it has several limitations, such as difficulty in finding a suitable trading partner, lack of standardization and valuation of goods, and difficulty in balancing the exchange. As a result, other forms of countertrade such as offset, buyback, and counterpurchase are more widely used by businesses today.

Despite Its Apparent Simplicity, Barter Is One of the Least-Practiced