The halo effect is the tendency of respondents to give "good-citizen" responses to pollsters, whether they are truthful or not.

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The halo effect refers to the tendency of individuals to give positive responses or evaluations to people or things that they already have a positive impression of. This can affect the validity of polling results as respondents may be influenced by this bias and give socially desirable responses rather than truthful ones.

The Halo Effect Is the Tendency of Respondents to Give