A custom-made wedding gown is most likely to be classified as a ________.
A) convenience good
B) shopping good
C) specialty good
D) ceremonial good

Question

Quizplus · Accepted Answer

A custom-made wedding gown is a specialty good as it is unique and made-to-order for a specific occasion. It is not a convenience good as it is not purchased frequently, and it is not a shopping good as it is not easily substitutable. It can also be considered a ceremonial good as it is used for a special event, but the best answer is C - specialty good.

A Custom-Made Wedding Gown Is Most Likely to Be Classified