Scenario-Based
Just about everybody is familiar with the amazing success that eBay has enjoyed during the last few years.It's spawned eBay stores across the country, and executives plan to roll out more creative business practices in the near future.
-The type of business practiced by eBay is characterized as _____.
A)interactive marketing
B)e-commerce
C)proactive retailing
D)auctioneering

Question

Quizplus · Accepted Answer

The scenario clearly describes eBay as an online platform for buying and selling goods and services, which falls under the category of e-commerce. The other options, interactive marketing, proactive retailing, and auctioneering may be related to eBay's business practices, but they do not fully represent the type of business that eBay is.

Scenario-Based Just About Everybody Is Familiar with the Amazing Success That