What is a vertical merger?
A) a merger between firms in totally unrelated businesses
B) a merger that integrates the operations of a supplier and a customer
C) a merger between two companies in similar fields whose sales do not overlap
D) a merger between two or more companies that compete in the same business and geographical market

Question

Quizplus · Accepted Answer

A vertical merger is a merger between a supplier and a customer, or between companies involved in different stages of a production process. It involves the integration of operations between the two companies, often with the goal of improving efficiency and reducing costs.

What Is a Vertical Merger