Marketers interested in offering customer value can:
A) offer products that perform
B) give the buyer facts
C) offer organization-wide commitment in service and after-sales support
D) avoid unrealistic pricing
E) do all of these

Question

Quizplus · Accepted Answer

To effectively offer customer value, marketers should do all of the options listed. They should offer products that perform well, provide factual information to buyers, demonstrate an organizational commitment to service and support, and avoid setting unrealistic prices. By doing all of these things, marketers can create a comprehensive approach to delivering value to customers, thereby increasing customer satisfaction and brand loyalty.

Marketers Interested in Offering Customer Value Can