In the General Electric model,SBUs that have low overall attractiveness should be avoided if the organization is not already serving them.

Question

Quizplus · Accepted Answer

According to the General Electric model for portfolio analysis, SBUs with low overall attractiveness should either be divested or restructured. However, this does not mean that they should be completely avoided, especially if the organization has the capability and resources to improve their attractiveness over time.

In the General Electric Model,SBUs That Have Low Overall Attractiveness