Apple Inc.used its Mac and PC guy ad in countries around the world.They simply modified the characters a bit to fit the culture.Apple is attempting to market the Mac using:
A) standardized marketing practices
B) mixed marketing
C) character standardization
D) global marketing standardization
E) product invention

Question

Quizplus · Accepted Answer

Global marketing standardization is developing a single product for all markets and promoting it the same way all over the world.

Apple IncUsed Its Mac and PC Guy Ad in Countries Around