Got Milk Just Because Consumers Live in a Big City Doesn't Mean

Got Milk
Just because consumers live in a big city doesn't mean they can't have fresh milk right from the farm.Many dairy farms,such as Oberweis Dairy and Smith Brothers Farms,offer home delivery of fresh milk,just like in the old days.While some of these services are established and have been around since the 1920s,New York City-based Manhattan Milk started up in 2008.For $20 or more,depending on what is ordered,consumers anywhere in Manhattan can enjoy organic milk,butter,yogurt,and cheese from Pennsylvania Amish farms and eggs from Vermont.Unlike most store-bought milk,theirs is unhomogenized and free from hormones typically given to cows to produce more milk.
-Refer to Got Milk? Customers place orders at manhattanmilk.com two days before the delivery date.The Internet allows Manhattan Milk to customize each customer's order to their preferences.This is an example of:

A) supplementary product
B) intangible product
C) mass customization
D) promotion strategy
E) internal marketing