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Choose Two of the Five Tools of the Promotional Mix

Question 148

Essay

Choose two of the five tools of the promotional mix and use them as column headings in the table that follows.Then fill in the rest of the table by using the characteristics listed in the left column to describe the two tools.
 PROMOTION TOOL:  Direct ar indirect  communicatian?  Impersanal ar persanal?  Amount of feedback?  Speed of feedback?  Content contral?  Spansar identined?  Speed in reaching large  audience? \begin{array} { | l | l | l | } \hline \text { PROMOTION TOOL: } & \quad\quad\quad\quad\quad\quad&\quad\quad\quad\quad\quad \\\hline \text { Direct ar indirect } & & \\\text { communicatian? } & & \\\hline\\ \text { Impersanal ar persanal? } & & \\\hline\\ \text { Amount of feedback? } & & \\\hline\\ \text { Speed of feedback? } & & \\\hline\\ \text { Content contral? } & & \\\hline\\ \text { Spansar identined? } & & \\\hline\\ \text { Speed in reaching large } & & \\\text { audience? } & & \\\hline\end{array}

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