To initiate the CRM cycle,a company must first:
A) establish marketing objectives
B) capture relevant customer data on interactions
C) identify customer relationships with the organization
D) understand the interactions the company has with current customers
E) decide on a segmentation strategy

Question

Quizplus · Accepted Answer

To initiate the CRM cycle,a company must first identify customer relationships with the organization.

To Initiate the CRM Cycle,a Company Must First