Information that is emotionally interesting (vs.uninteresting) is more likely to be vivid for the decision maker.
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Q10: Due to the assimilation effect, we tend
Q11: Sample size is paid insufficient attention to
Q12: The representativeness heuristic influences causal judgments as
Q13: Information quality is determined by two factors:
Q14: Concrete information has less impact on our
Q16: If less relevant information is presented in
Q17: The assimilation effect occurs when very different
Q18: After launching several new product failures, Bill
Q19: When losses loom larger than gains, people
Q20: Short-term profits are less vivid and attention-drawing
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