Which of the following heuristics is similarity based?
A)Representativeness heuristic
B)Availability heuristic
C)Simulation heuristic
D)Anchoring-and-adjustment heuristic
E)Miller's rule

Question

Quizplus · Accepted Answer

The representativeness heuristic is similarity based. It involves making a judgment about the likelihood of an event based on how similar it is to a prototype or stereotype that we hold in our mind. We tend to rely on this heuristic when we don't have enough information to make a more accurate judgment. The other heuristics listed (B, C, D, and E) do not rely on similarity as a key factor in decision making.

Which of the Following Heuristics Is Similarity Based