A respondent is asked to indicate their overall preference between a range of sports brands. This is an example of a:
A) sorting task.
B) ranking task.
C) nominating task.
D) rating task.

Question

Quizplus · Accepted Answer

This is an example of a ranking task because the respondent is asked to indicate their preference among multiple options, which implies organizing or prioritizing them in order of preference.

A Respondent Is Asked to Indicate Their Overall Preference Between