Typically, a credit card company will use information about a customer's age, gender, income and past credit history to assess his or her credit risk. This is an example of:
A) single-source data.
B) data conversion.
C) customer discovery.
D) sequence discovery.

Question

Quizplus · Accepted Answer

This is an example of customer discovery, where the credit card company uses various data points about a customer to understand and assess their credit risk.

Typically, a Credit Card Company Will Use Information About a Customer's