Suppose that Coles supermarket is attempting to decide where to locate its regional warehouses in order to minimise travel time to its stores. Which type of research is this an example of?

Question

Quizplus · Accepted Answer

This is an example of distribution research, which is the study of the most efficient way to get a product or service from the supplier to the customer. In this case, Coles is trying to determine the most efficient location for its regional warehouses in order to minimize travel time to its stores.

Suppose That Coles Supermarket Is Attempting to Decide Where to Locate