Brand preference is a degree of brand loyalty that occurs when a customer definitely prefers one brand over competitive offerings and will purchase the preferred brand if available.

Name: Brand preference is a degree of brand loyalty that occurs when a customer definitely prefers one brand over competitive offerings and will purchase the preferred brand if available.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

This statement accurately describes brand preference.

Brand Preference Is a Degree of Brand Loyalty That Occurs