Fears of rising petrol prices and promised government incentives such as carbon tax credits have helped hybrid car sales remain healthier than sales of larger vehicle, such as four-wheel drive SUVs and V8s.The introduction of hybrid cars is an example of marketing mangers reacting to:

Question

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The fear of rising petrol prices and government incentives due to environmental concerns are environmental forces that have influenced the introduction of hybrid cars. Marketing managers have reacted to these external factors by introducing hybrid cars.

Fears of Rising Petrol Prices and Promised Government Incentives Such