The marketing mix includes four marketing activities except which of the following?
A)Product
B)Price
C)Political forces
D)Promotion
E)Place

Question

Quizplus · Accepted Answer

The marketing mix includes four marketing activities known as the 4Ps: Product, Price, Promotion, and Place. Political forces are not included in the marketing mix as they are external factors that may affect the marketing strategy, but cannot be controlled by the marketer.

The Marketing Mix Includes Four Marketing Activities Except Which of the Following