Christopher bought Timberland boots because he felt they were perfect for his outdoor activities. Patrick bought the same kind of boots because he felt they were stylish, especially with the logo clearly visible. The psychological factor driving Patrick's behavior is
A) a functional need.
B) lifestyle.
C) brand association.
D) learned behavior.
E) his evoked set.

Question

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The Answer of Christopher bought Timberland boots because he felt they were perfect for his outdoor activities. Patrick bought the same kind of boots because he felt they were stylish, especially with the logo clearly visible. The psychological factor driving Patrick's behavior is
A) a functional need.
B) lifestyle.
C) brand association.
D) learned behavior.
E) his evoked set.

Christopher Bought Timberland Boots Because He Felt They Were Perfect