Melissa is the director of human resources,but is known throughout the firm as being one of the first to hear about and use new kinds of communications technologies.When the firm wants to upgrade its network,Melissa will probably function in what role in the firm's buying center?
A) initiator
B) influencer
C) decider
D) user
E) gatekeeper
Correct Answer:
Verified
Q44: In most large organizations, several people are
Q46: The buying center for USF Corporation is
Q53: As purchasing manager for Avalon Electronics,Carrie is
Q55: Raycom Construction needs heavy-duty equipment to install
Q56: Raycom Construction needs heavy-duty equipment to install
Q58: Frequently a B2B buyer will post its
Q58: When Jerry was negotiating a total renovation
Q59: After evaluating proposals they received for new
Q63: When Leanne gave her presentation to the
Q78: Markham Publishing is known for its consultative
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents