Though advertising experts wish it were true,there is not always a direct link between a particular marketing communication and

Question

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While marketing communication can influence a consumer's decision-making process, there are many other factors that can impact their final purchase decision, such as personal preferences, budgets, and external influences. Therefore, there is not always a direct link between a particular marketing communication and a consumer's purchase.

Though Advertising Experts Wish It Were True,there Is Not Always