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Marketers Sometimes Use Hofstede's Cultural Dimensions to Design Marketing Campaigns

Question 49

Multiple Choice

Marketers sometimes use Hofstede's cultural dimensions to design marketing campaigns


A) with low individualism symbolism when confronted with a time-oriented culture.
B) that use uncertainty avoidance to reduce power distance.
C) with significant power distance.
D) consistent with underlying cultural values in a country.
E) with more consistent time orientation.

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