As noted in your text,global segmenting,targeting,and positioning are more complicated than domestic segmenting and positioning because of cultural nuances,significant subcultures within countries,and

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Differences in culture and subcultures within countries can greatly affect the way consumers perceive themselves and their relationship with products and services. This makes global segmenting, targeting, and positioning more complex than domestic efforts. Currency differences, franchising issues, and taxes in foreign countries may also present challenges, but they are not specific to cultural nuances and subcultures. Antidiscrimination regulations may exist in some developing countries but they do not relate to the complexity of global segmenting, targeting, and positioning.

As Noted in Your Text,global Segmenting,targeting,and Positioning Are More Complicated