Jennifer's spending decisions are heavily influenced by her family,her peers,and her religious education.These influences on her spending decisions are all ________ influences.

Question

Quizplus · Accepted Answer

The external social environment refers to influences from sources external to an individual, such as family and peers. Therefore, Jennifer's spending decisions are heavily influenced by external social environment. The other options are not applicable in this scenario - psychological risk refers to the potential negative emotional consequences of a purchase decision, physiological need refers to basic biological needs such as hunger or thirst, cognitive need refers to the need for knowledge and understanding, and evoked set refers to the group of brands that a consumer considers when making a purchase decision.

Jennifer's Spending Decisions Are Heavily Influenced by Her Family,her Peers,and