Zappos,an online shoe company,knows shoes are typically a(n)__________ good,with consumers often spending time comparing alternatives.They overcome that aspect of consumers' search process by offering a free,no questions asked return policy.

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Zappos is a shopping good because consumers spend time comparing alternatives before making a purchase. The free return policy offered by Zappos helps to overcome this aspect of the search process.

Zappos,an Online Shoe Company,knows Shoes Are Typically A(n)__________ Good,with Consumers