Frank Crimmins was driving on Interstate 85 in eastern Alabama when he noticed he was running low on fuel.Frank was relieved when he found a gas station open at the next exit just 2 miles ahead.This is an example of the value place utility provides to a consumer.

Question

Quizplus · Accepted Answer

Place utility refers to the value created by making a product or service available at a location that is convenient for customers. In this case, the gas station's location close to the interstate provided convenience to the consumer, thereby creating value for them.

Frank Crimmins Was Driving on Interstate 85 in Eastern Alabama