Motivated by the disrespectful treatment he received at a department store, Karnell shared his bad experience on Yelp. He encouraged others to follow his lead and not patronize that store. Karnell's statements represent negative word of mouth.

Question

Quizplus · Accepted Answer

Karnell is sharing his negative experience and encouraging others to avoid patronizing the store, which represents negative word of mouth.

Motivated by the Disrespectful Treatment He Received at a Department