Registration in Professor McNick's classes reaches maximum enrollment quickly. Students register immediately online just to insure their seat in her class. One student summed it up: "Everyone's heard she is the best teacher on campus." Professor McNick's classes benefit from:
A) viral publicity.
B) positive public relations.
C) free advertising.
D) word-of-mouth promotion.

Question

Quizplus · Accepted Answer

The student's statement about Professor McNick being the best teacher on campus indicates that word-of-mouth promotion is happening. This is when people share their positive experiences and opinions about a product, service, or in this case, a teacher, with others.

Registration in Professor McNick's Classes Reaches Maximum Enrollment Quickly