A new product is being introduced, and a nationwide survey to determine the public's opinion of the product is to be conducted. Four provinces are picked at random, divided into eight areas, and then
A sample of these areas is divided into rural and urban markets. A number of people in each of these
Markets are asked their opinion of the new product. What type of sampling technique is being employed?
A) sequence sampling
B) double sampling
C) multistage sampling
D) systematic sampling

Question

Quizplus · Accepted Answer

The sampling technique being employed is multistage sampling, where random samples are selected at different stages. In this case, the random selection is done first at the provincial level, then at the area level, and finally at the rural or urban market level. This type of sampling is commonly used in large-scale surveys to efficiently gather data from a large population.

A New Product Is Being Introduced, and a Nationwide Survey