All else held equal, socially responsible firms:
A) are viewed more favorably by consumers.
B) enjoy significantly higher profits.
C) often experience customer loyalty problems.
D) fail to earn sufficient profits for their owners.

Question

Quizplus · Accepted Answer

Socially responsible firms are viewed more favorably by consumers because they are seen as contributing positively to society and the environment. This can improve their brand reputation and increase customer loyalty. However, it does not necessarily mean they will enjoy significantly higher profits or that they will fail to earn sufficient profits for their owners.

All Else Held Equal, Socially Responsible Firms