Jake wants to sell his workout DVDs in the European, Asian, and Latin American markets. _______________ will help him reach vendors abroad, without the expense of traveling to meet them face-to-face

Question

Quizplus · Accepted Answer

Creating a website and utilizing technological advances such as e-commerce and online advertising can allow Jake to reach vendors abroad without the expense of traveling to meet them face-to-face. This can also help him gain a wider audience and increase sales. Partnering with a large U.S. recording studio may not necessarily help Jake reach vendors abroad, while the Small Business Administration (SBA) and incubator facilities may provide resources and support for entrepreneurs, but may not directly help with international vendor outreach.

Jake Wants to Sell His Workout DVDs in the European