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Sports Coasters Sells Good-Quality Athletic Wear by Sending Its Customers

Question 425

Multiple Choice

Sports Coasters sells good-quality athletic wear by sending its customers a catalog nine times a year. The company has no retail stores, but offers a toll-free order number that operates 24 hours a day, 365 days a year. Sports Coasters sells using a technique known as:


A) tel-tailing.
B) indirect marketing.
C) telemarketing.
D) multilevel marketing.

Correct Answer:

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