In the past,___________________ was an important advertising strategy used in movies.Now it is also used with online video games.It can be easily altered to reflect another advertiser,depending upon which advertiser has purchased ad time.
A)product placement
B)direct mail
C)sampling
D)commercials

Question

Quizplus · Accepted Answer

Product placement refers to the practice of featuring specific products in media in exchange for payment or some other form of compensation. Historically, this has been used in movies and TV shows, but it is also increasingly being used in online video games. Unlike commercials, product placements are integrated seamlessly into the content, making them less disruptive to the viewer or player experience. Additionally, they can be easily swapped out or updated to reflect different advertisers, making them a flexible and lucrative advertising strategy.

In the Past,___________________ Was an Important Advertising Strategy Used in Movies.Now