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Raycom Construction Needs Heavy-Duty Equipment to Install a New Pipeline

Question 73

Multiple Choice

Raycom Construction needs heavy-duty equipment to install a new pipeline in northern Alaska.After a vendor is chosen,Reginald will handle the paperwork and send out the purchase order.Reginald plays the role of __________ in the buying center.


A) buyer
B) initiator
C) influencer
D) user
E) gatekeeper

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