When she gave her presentation to Harmon's Automotive Supply,Brie did not know the roles of the key players in the buying center.This could cause her to waste a lot of time and to:

Question

Quizplus · Accepted Answer

Not knowing the roles of the key players in the buying center could lead to Brie alienating the real decision maker. This is because she may not understand who holds the most influence and end up directing her efforts towards someone who is not actually the decision maker. This could result in wasting a lot of time and failing to close the deal.

When She Gave Her Presentation to Harmon's Automotive Supply,Brie Did